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Writer's pictureRichard Lipscombe

The minimalist files


You can escape the current darkness.

The people who control our world are the marketers and propagandists who give us false hope, lie to us repeatedly, and provide "air cover" for the most incompetent in our midst.


Examples of successful marketing are obvious; but, the one that is a huge surprise to me relates to male grooming. In particular, the whole idea that men need a ball shaver [called a lawn mower] that can be used in the shower and followed up by applying products that make your crotch smell better. I am still a man [well last time I checked] and I have no need for a lawn mower for my balls. A similar toxic example of marketing/propaganda is the lies told about Ukraine. Ukraine is a corrupt, and dysfunctional, nation which is being sold to Western taxpayers as a remarkable democracy that must be defended against the Russian army. And yet these same marketers tell us that the Russian army is weak, has low moral, is ineffective [unlike my balls shaver], and will soon lose this war. They suggest that when the Russians eventually retreat that the Western powers will create regime change in Moscow. At this point the Russian state will be divided into six regional powers. And so on and so on...


The darkness of our times comes from living with false hope [Russia will lose the war in Ukraine], being lied to repeatedly [current renewable technology can save us from Climate Change extinction over the next 10 years], and we are led by some of the most incompetent people in history [current EU leadership, British leaderless government, America's war mongers, etc].


The truth is you can find your way to a better future if you refuse to let these toxic marketers become your guides [see photo].


Richard.

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