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Writer's pictureRichard Lipscombe

Originality....


Who were you? Who are you? Who can you be?

Here is my New Year's gift to all my loyal readers [thanks for being there and helping me to stay sane.... well to maintain some semblance of sanity ..... ha, ha, ha....].


Newminimalism promotes: * originality * low-cost living * creativity * loyalty * less fluff.


In a post-2020 world who you were and who you are will no longer accurately predict who you can be [see photo]. The reason is simple but, perhaps, not obvious. It is not obvious because we can not merely invent, nor innovate, a sense of being that will shine in a post-2020 world. The challenge we all face is that the content of who we were or who we are is fundamentally incompatible with the context of life in a post-2020 world. So we have to become an original version of ourselves once again or maybe for the first time ever.


Originality is the pre-requisite for each of us and the good news is that we are all capable of being original. By this I mean that each and every person has an inherent capability to see the common, the mundane, and the ordinary in an entirely new way. We are able to see a particular idea, object, person, circumstance, etc as we have never seen it ever before. But to do that we must focus on the context rather than the content of the world around us.


Content continues to dominate our world. We are bombarded by content that we must sift through day-in and day-out. Most of us do that sifting in dreams, prays, meditation, illusions, and delusions. Once we sift through all the content of the day we then work to create a version of it that we rely upon religiously. This version of content we then curated in ways that enables it to become our "inner voice". Of course this is not what either you or me would call original thought. Indeed we might better describe it in opposite terms. However. This version of the content of the world is what has served us best in the pre-2020 world because we have used it to create "strong social ties" with most our favoured collective. Yet those "strong social ties" will melt away if you, or me, continue to promote originality. And so if we continue to promote an original version of our content we will soon discover the importance of context.


In the post-2020 "on demand" world we need to be instinctive, impulsive, transparent, genuine, and humble. These traits are conducive to us focussing on context rather than content. What an amazing shift that brings to the power of individual original thought. In contrast the pre-2020 content of the world that swelled inside the "group-think incubators" of collectives will become less and less relevant to the lives of us all. In a post-2020 world individuals must understand much more about the context of supply and demand of products, services, information, etc. if they are to make informed choices in an instant.


Finally..... Originality is your asset and so only you can make it shine.


Richard.




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